Goldn Blog

You need a very clear section in your Product Brief that deals with market factors, including where you see your product being sold, and who your ideal customer is.

Oct 5, 2021 · 4 min read

SRP is a number that starts getting crunched at the outset of your cosmetic creation journey. And it has everything to do with what the market is for your product.

Oct 4, 2021 · 3 min read

Your Cosmetic Product Brief is the document, or a few documents, that lay out the information for each of the parts of your product development strategy.

Sep 28, 2021 · 4 min read

For Beauty Brands, reducing the time from ideation – that initial, bright idea – to market is absolutely crucial, due to a number of market pressures. And that’s where Goldn comes in.

Sep 26, 2021 · 3 min read

The Product Builder is the cosmetic industry’s first online, easy-to-use cosmetic product development tool.

Sep 22, 2021 · 3 min read

Beauty consumers are tech-savvy shoppers who are at ease with online shopping. And that trend is not going to change direction.

Sep 21, 2021 · 5 min read

Defining start-up costs vs. recurring costs enables you to plan a long-range budget that will allow you to scale-up, or fulfill bigger orders and expand to larger and multiple markets.

Sep 13, 2021 · 4 min read

COS – or cost of sale – has everything to do with whether you create a financially viable product and whether you earn a profit.

Sep 10, 2021 · min read

The pandemic changed more than just how we shop. It changed what we shop for, and how we prioritize our cosmetics buying decisions.

Sep 7, 2021 · 4 min read