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What Goes Into A Cosmetics Label?
PackagingWhat Goes Into A Cosmetics Label?

Labels aren’t just exciting ways to package a product to look enticing. There are very specific regulations for what cosmetic product packaging has to say.

Nov 15, 2021 · 4 min read

The Three Principles of New Beauty Product Development
Sales & MarketingThe Three Principles of New Beauty Product Development

There are three key strategies that will help cosmetic developers get their new products to market sooner.

Nov 15, 2021 · 4 min read

Disrupting the Personal Care Industry Value Chain with Digitalization
Sales & MarketingDisrupting the Personal Care Industry Value Chain with Digitalization

For cosmetic companies and Beauty Brands, the rise of the digital consumer demands that they bring their products to market sooner.

Nov 12, 2021 · 4 min read

 The Fifteen Percent Pledge Is Advancing Diversity in Retail—One Store At A Time
News The Fifteen Percent Pledge Is Advancing Diversity in Retail—One Store At A Time

About 15% of Americans are Black or mixed-race, yet Black-owned brands aren't proportionally represented in stores. A movement led by a trio of women of color aims to change that.

Nov 10, 2021 · 3 min read

The Circular Economy in Cosmetics Production: Packaging, Formula, and Brand Narrative
NewsThe Circular Economy in Cosmetics Production: Packaging, Formula, and Brand Narrative

The circular economy is a growing concept in a cosmetics industry that’s increasingly looking for greener, more sustainable solutions.

Nov 10, 2021 · 4 min read

What Is Indie? Also: Six Indie Brands to Watch in 2022
NewsWhat Is Indie? Also: Six Indie Brands to Watch in 2022

“Indie” is short for “independent.” But what makes an indie cosmetic company? Large and small independent Beauty Brands tend to have one thing in common: innovation.

Nov 9, 2021 · 5 min read

What to Know about Small Batches and Low MOQs
Sales & MarketingWhat to Know about Small Batches and Low MOQs

Understanding MOQs and how they impact product development can be the key to a powerful cosmetic development strategy.

Nov 8, 2021 · 4 min read

 Ingredient Highlight: Ceramides
Ingredients Ingredient Highlight: Ceramides

Ceramides are a key part of the outer skin layer, which keeps moisture in and other substances out. In other words, ceramides help keep our skin waterproof. But skin loses ceramides over time, resulting in dry skin. So some skincare brands add ceramides to their formulas, to help replenish the body’s supply.

Nov 2, 2021 · 3 min read

Beyond Cosmetic Formulas: How Brand Identity Drives Consumer Choices
Sales & MarketingBeyond Cosmetic Formulas: How Brand Identity Drives Consumer Choices

Today’s cosmetics consumers are buying more than just a new shade or serum — they’re buying from brands they believe in.

Oct 26, 2021 · 5 min read

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