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How Digitization is Disrupting Cosmetics & Personal Care

Sales & Marketing

How Digitization is Disrupting Cosmetics & Personal Care

It’s no secret that technology is revolutionizing the way the cosmetic and personal care industry operates, from product development to distribution. Here are a few key ways in which digital innovation is disrupting the cosmetic supply chain and product innovation

Jan 20, 2023 · 4 min read

3 Criteria to Help You Choose the Right Scent for Your New Product
Ingredients3 Criteria to Help You Choose the Right Scent for Your New Product

In this article, we look at how the sense of smell is linked to consumer loyalty and what steps you need to take to select the right scent for your product.

Oct 11, 2022 · 4 min read

What is Agile Beauty Development?
Sales & MarketingWhat is Agile Beauty Development?

Cosmetic New Product Development (NPD) is a very complex and technical process. It's not uncommon that brands spend 12-24 months preparing a new product for launch. But the rise in consumer tech and fast-paced beauty means brands need strategies to be "smarter", faster & more agile during product development—to stay competitive and get products to market fast.

Mar 2, 2022 · 5 min read

Goldn and Evonik Announce Strategic Partnership in Cosmetics Industry
NewsGoldn and Evonik Announce Strategic Partnership in Cosmetics Industry

Goldn’s new cosmetic product creation platform now supported by industry leader in specialty ingredients, Evonik Industries AG, for cosmetics and personal care product creation

Dec 13, 2021 · 2 min read

Latest Posts




How to Write a Manufacturer-Ready Product Brief for Your Cosmetic Product
Sales & MarketingHow to Write a Manufacturer-Ready Product Brief for Your Cosmetic Product

Turn your cosmetic product idea into a brief a manufacturer can quote on: six steps, two worked examples and the wording mistakes that cost you weeks.

Nov 5, 2026 · 6 min read

Why a Structured Product Brief Gets You Better Quotes from Cosmetic Manufacturers
Sales & MarketingWhy a Structured Product Brief Gets You Better Quotes from Cosmetic Manufacturers

A vague idea gets vague quotes. What a contract manufacturer needs from your product brief before quoting, and why structure matters more than length.

Nov 1, 2026 · 5 min read

Trademark awarded to Goldn
NewsTrademark awarded to Goldn

Goldn has been awarded a USPTO Notice of Allowance for its trademark, GOLDN.

Mar 28, 2023 · 2 min read

How Digitization is Disrupting Cosmetics & Personal Care
Sales & MarketingHow Digitization is Disrupting Cosmetics & Personal Care

It’s no secret that technology is revolutionizing the way the cosmetic and personal care industry operates, from product development to distribution. Here are a few key ways in which digital innovation is disrupting the cosmetic supply chain and product innovation

Jan 20, 2023 · 4 min read

3 Criteria to Help You Choose the Right Scent for Your New Product
Ingredients3 Criteria to Help You Choose the Right Scent for Your New Product

In this article, we look at how the sense of smell is linked to consumer loyalty and what steps you need to take to select the right scent for your product.

Oct 11, 2022 · 4 min read

Up-cycled & Sustainable Beauty, The Story of Re:Love Cosmetics
Sales & MarketingUp-cycled & Sustainable Beauty, The Story of Re:Love Cosmetics

Sharp, passionate and effortlessly elegant, Elunra Ashimova shares the founding story of Re:love Cosmetics, the challenges as a ‘challenger brand’ in product development and her unwavering appetite for a seismic—and sustainable—shift in the industry.

May 19, 2022 · 5 min read

What is Agile Beauty Development?
Sales & MarketingWhat is Agile Beauty Development?

Cosmetic New Product Development (NPD) is a very complex and technical process. It's not uncommon that brands spend 12-24 months preparing a new product for launch. But the rise in consumer tech and fast-paced beauty means brands need strategies to be "smarter", faster & more agile during product development—to stay competitive and get products to market fast.

Mar 2, 2022 · 5 min read

Goldn and Evonik Announce Strategic Partnership in Cosmetics Industry
NewsGoldn and Evonik Announce Strategic Partnership in Cosmetics Industry

Goldn’s new cosmetic product creation platform now supported by industry leader in specialty ingredients, Evonik Industries AG, for cosmetics and personal care product creation

Dec 13, 2021 · 2 min read

Skin Care in 2022: Back to Basics?
Sales & MarketingSkin Care in 2022: Back to Basics?

We’re expecting a focus on simple, gentle, restorative treatments and routines in the new year. Quality over quantity. Remembering what matters most, and tailoring skin care to those priorities.

Dec 11, 2021 · 3 min read

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