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Read on for free product creation tips, industry expertise, inspiration & ideas to help you create and launch a successful formula-based product.

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What to Know about Small Batches and Low MOQs
Sales & MarketingWhat to Know about Small Batches and Low MOQs

Understanding MOQs and how they impact product development can be the key to a powerful cosmetic development strategy.

Nov 8, 2021 · 4 min read

How to Make a Cosmetic Product Brief Part 2: Commercial Parameters and ICP
Sales & MarketingHow to Make a Cosmetic Product Brief Part 2: Commercial Parameters and ICP

You need a very clear section in your Product Brief that deals with market factors, including where you see your product being sold, and who your ideal customer is.

Oct 5, 2021 · 4 min read

Create a Budget for Cosmetic Production Part 3: How to Calculate Your SRP
Sales & MarketingCreate a Budget for Cosmetic Production Part 3: How to Calculate Your SRP

SRP is a number that starts getting crunched at the outset of your cosmetic creation journey. And it has everything to do with what the market is for your product.

Oct 4, 2021 · 3 min read

How to Make a Cosmetic Product Brief Part 1: Define Your Product
Sales & MarketingHow to Make a Cosmetic Product Brief Part 1: Define Your Product

Your Cosmetic Product Brief is the document, or a few documents, that lay out the information for each of the parts of your product development strategy.

Sep 28, 2021 · 4 min read

Create a Budget for Your Cosmetic Product Part 2: Recurring Costs vs. Start-up Costs
Sales & MarketingCreate a Budget for Your Cosmetic Product Part 2: Recurring Costs vs. Start-up Costs

Defining start-up costs vs. recurring costs enables you to plan a long-range budget that will allow you to scale-up, or fulfill bigger orders and expand to larger and multiple markets.

Sep 13, 2021 · 4 min read

Create a Budget for Your Cosmetic Product Part 1: How to Calculate Your COS
Sales & MarketingCreate a Budget for Your Cosmetic Product Part 1: How to Calculate Your COS

COS – or cost of sale – has everything to do with whether you create a financially viable product and whether you earn a profit.

Sep 10, 2021 · min read

Create a Budget for Your Cosmetic Product - Introduction: Why It’s Important to Create Your Budget
Sales & MarketingCreate a Budget for Your Cosmetic Product - Introduction: Why It’s Important to Create Your Budget

A comprehensive cosmetic product development budget – the one you make way before you ever slap a label on a bottle – is essential if you want to succeed as a beauty founder.

Sep 6, 2021 · 3 min read

How Should You Price Your Cosmetic Product?
Sales & MarketingHow Should You Price Your Cosmetic Product?

How should you price your cosmetic product? The answer begins well before you’re ready to make your first sale – in the sourcing and production phases of product development.

Jul 12, 2021 · 4 min read

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