Goldn Blog

The top 10 cosmetics manufacturers in America are all established multinational corporations with massive budgets, reputations, and distribution. But they may not have the agility and freedom to experiment enjoyed by a company just starting out—one like yours.

Jul 21, 2021 · 3 min read

An increasingly large number of beauty consumers choosing natural over synthetic in cosmetic ingredients. But what do those terms really mean, and is one always superior to the other?

Jul 12, 2021 · 4 min read

How should you price your cosmetic product? The answer begins well before you’re ready to make your first sale – in the sourcing and production phases of product development.

Jul 12, 2021 · 4 min read

If you’re working full-time, can you realistically found a beauty brand? – creating and launching your beauty product – that requires your time and attention?

Jul 12, 2021 · 5 min read

In the first half of 2021, a California law has been making waves among Cosmetics Creators. This may affect your business.

Jul 5, 2021 · 5 min read

Around the globe, interest in the personal-care ingredient niacinamide grew steadily throughout 2020. It has many applications that are valued by people wishing to enhance their beauty and well-being.

Jun 30, 2021 · 3 min read

No matter how great your new cosmetic product, its design, labeling, and packaging will make a huge difference in whether it will appeal to consumers.

Jun 23, 2021 · 4 min read

Should you sell on your own website, via an established retailer, on a large marketplace, or a combination? We discuss pros and cons.

Jun 22, 2021 · 4 min read

Creators have great freedom in choosing ingredients and raw materials for their cosmetic products. There are a few ingredients that are not allowed, however, and production must meet high safety standards and other requirements.

Jun 15, 2021 · 4 min read